The 12 Best Video Production Companies to Use in 2024

You’ve got a great idea for your next video campaign, but your in-house team lacks the, uhm, required skills. They’re also just plain swamped with that new project, and you definitely can’t pull another favor. Plus, you’re in a helluva rush—the trend you’d like to tap into will probably be over by the time your creative team starts speaking to you again.

You certainly also don’t need convincing that video content is where you need to channel your marketing funds right now. A quick Google search reminds you that 91% of businesses use video as a marketing tool. After all, this medium makes educating, entertaining and pulling in new customers particularly easy.

Giving up on your video campaign idea clearly isn’t the answer. But turning your great idea into a reality can be hard without the right resources.

Read on for everything you need to know about hiring a video production agency in 2024. Then, run through our list of the 12 best video production companies to see what each one can offer your business.

How to Choose a Video Production Company?

When looking for a video production company, your first consideration should be whether they typically work with the type of content you have in mind.

For example, an animated video production company might not have the expertise you need to make the documentary-style video you require. Likewise, just because the production company is known for creating explainer videos doesn’t mean they can nail the particular type of video you have in mind.

If you’re planning different types of videos, you want a full-service video production company that can meet all your requirements. Even better, you want a partner who can handle your video needs and other design requests.

Here are some other points to keep in mind when you start your search:

1. Strategic partnership

It’s not only about whether the business can deliver high-quality video to brief. A good video production company should also be your partner in executing your video strategy. They need to thoroughly understand your brand, goals, target audience, and messages.

2. Broad creative expertise

Many video production companies have a specialty or area of expertise, but aren’t the best at producing creative that falls outside of their wheelhouse. Nothing is wrong with that, but it can make things tricky when you need something they can’t deliver.

Also, you may have to find another agency if you need other creative assets like graphics or mailers. It’s best to ensure your chosen video production agency offers a wide variety of services and creative skills.

3. Flexibility

Shooting video is complex and typically expensive, which means some video production companies follow tried-and-tested, in-house formulas. Whether you’re working on a new campaign or keen to produce always-on content with the right partner, always doing things “their way” might not work for you.

Ask them plenty of questions about how flexible their process is, and be sure to read customer reviews to get a sense of how accommodating they are when it comes to making changes.

4. Speed and agility

Chances are, you can’t wait weeks for your first video, campaign or series to launch. Your video production company needs to be agile enough to execute new ideas quickly. This way, your campaign can follow the required cadence.

And if you’re on a really tight timeline, it’s worth finding out which video production agencies offer faster turnaround times.

5. Cost-effective scaling

Video production companies that can’t scale up when needed cost you money, impressions and conversions. Ensure your chosen video production company can adapt to your needs and make sure they’re completely transparent about how much scaling up is going to cost you.

6. Good communication

Regular updates, quick responses to queries, and open channels of communication. This isn’t a wish list. These are the basics of any good business relationship. Nothing derails a project faster than a lack of communication, so make sure your chosen video production agency is on top of it.

Video Production Company or a CaaS Solution?

Your chosen video production company should excel at all of the above. It’s also worth remembering your video content is part of your bigger brand landscape.

If you need a partner that can switch between video and other design or creative requirements at scale, a Creative-as-a-Service (CaaS) solution might be a better choice.

With CaaS, you can instantly access creative talent across almost any format you can imagine. For example, if you need to switch from video to augmented reality (AR) ads, it’s as easy as submitting a brief. No hunting for additional creative agencies. And no quibbling over how much the creative will cost—it all forms part of the same monthly subscription fee.

So, let’s start with this excellent alternative to traditional video production companies.

The 12 Best Video Production Companies in 2024

1. Superside

Services offered:

• Video production
• Video and photo shoots
• Video strategy and concepting
• Pre- and post-production
• Remote shoots

Specializing in:

• Product videos
• UGC-style and social media videos
• Performance marketing and video ads
• Brand marketing and awareness
• Tutorials
• Animations and motion graphics

Based in: Globally distributed across the Americas, Europe, Africa and Asia

We start with ourselves because, when it comes to video production services and more, Superside undeniably offers the best bang for your buck.

Here are three reasons why:

1. Unlike traditional video production companies, Superside offers full creative strategy support across your entire business and brand (if needed). We’re also happy to serve as an extension of your internal team, working with them to ensure the video you get is in lockstep with everything else you’re doing.
2. Our highly skilled team of creatives is here to support you whether you need to produce award-winning work or roll out bog-standard campaign creatives. With over 700 team members across 57 countries, Superside has access to all the creative specialization and skills you’ll need to make your vision a reality.
3. Our unique structure makes us agile enough to deliver turnaround times that simply aren’t possible for traditional video production companies. We won’t leave you hanging with project kickoffs, and we can iterate on ad campaigns blazingly fast.

Our CaaS model also means your video creative can form part of a broader subscription to our other design services. So, if you don’t need video this month but could really use graphic or motion design support, you’ve got it.

Pricing: Packages including video start at $7,500/month or more, depending on your needs.

Great for: Enterprise and mid-market companies needing a comprehensive video offering with access to top-tier talent and the ability to switch to other creative types as needed.

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2. Lemonlight

Source: Lemonlight

Services offered:

• Documentary-style videos
• Product videos
• Tutorials
• Testimonials
• Live events
• Animation

Based in: HQ in California; offices across the United States

Lemonlight is a full-service video production company with connections to remote teams across the globe. They work on various video projects but are best known for documentary-style videos that add a “human touch” to products, institutions and brands.

They work with industry giants like Amazon, Airbnb and Tesla, producing marketing content that delivers on brand goals. Work for smaller clients also forms part of their impressive video portfolio.

Lemonlight is a great choice for companies looking for marketing video that sells ideas and products through long-form video storytelling and personalized engagement.

Pricing: $3,000+

Great for: Documentary-style video that focuses on the human side of marketing and branding.

3. Skeleton Productions

Source: Skeleton Productions

Services offered:

• Corporate videos
• Explainer videos
• Recruitment and training videos
• Promotional content
• Animation

Based in: London and New York

This video production agency focuses on Software-as-a-Service (SaaS) clients. As such, they deliver work to various B2B (and some B2C) businesses.

Skeleton’s clients include up-and-coming startups and larger corporates with established customer bases. Recognizable names in the Skeleton closet (sorry, we’ll show ourselves out) include NatWest, Amazon and Europa Logistics.

As a full-service video production company for corporates, Skeleton handles end-to-end content creation, brand awareness and growth, and social engagement. These additional services make them a good fit for SaaS companies looking for more than just video production.

Pricing: On request

Great for: Internal corporate video and building out SaaS brands.

4. Sandwich

Source: Sandwich

Services offered:

• Commercials
• Product videos
• Documentary-style videos
• Explainer videos

Based in: Los Angeles

Sandwich describes itself as the “de facto creative studio for Silicon Valley.” It tends to focus on big-budget commercials, so it’s no surprise its services are expensive.

It’s also not surprising that Sandwich is a tech company at heart. Their video offering is largely focused on tech companies that aim to go from upstart start-ups to industry giants.

They’re a great choice if you’re looking for a marketing video agency to get your product on TV and PC screens across the United States.

Pricing: $250K+

Great for: Big-budget commercials and tech product or explainer videos.

5. Wyzowl

Source: Wyzowl

Services offered:

• Animation
• Explainer videos
• Onboarding and training videos
• Testimonials and demos

Based in: New York and Southport (UK)

Wyzowl is an animated video production company that specializes in explainer videos. The video production company has operated since 2011 and has extensive experience producing demos, training videos and other corporate content across various industries.

They’ve also worked with big companies such as Capital One, Deloitte, Oracle and LG. This means they have a solid grasp on how best to communicate ideas if your target audience is corporations.

Pricing: On request

Great for: Animated explainer videos and B2B or B2C corporate content.

6. Casual Films

Source: Casual Films

Services offered:

• Corporate videos
• Live events
• Brand videos and marketing
• Social videos
• Animation
• Video strategy and content planning
• Video brand guidelines

Based in: London, New York, Los Angeles, Sydney, Hong Kong, Barcelona and Amsterdam

As one of the more prominent video production companies on the list, Casual has offices and production teams in several locations. They also offer a full suite of video capabilities specifically targeted towards a corporate audience.

They usually work with enterprise-level businesses, and their client list includes several Fortune 500 companies and large organizations like the NBA. They also offer video strategy services and work with clients to establish video brand guidelines.

Casual runs its video projects through its own online platform and hires local film crews in countries around the globe, taking a formulaic approach to video content production.

They’re a good bet if you need a video partner with global reach and prefer to slot into a fixed system.

Pricing: On request, but projects range between $15K and 20K.

Great for: Enterprise-level businesses that need extra brand support.

7. Demo Duck

Source: Demo Duck

Services offered:

• Brand videos
• Explainer videos
• Screencast tutorials
• Testimonials
• Animation

Based in: Chicago

Demo Duck is one of the smaller video production companies on this list, but they’ve worked with some of the biggest names in business, including Netflix, Canon and Google.

They offer services aimed at both the B2B and B2C markets and pride themselves on thoroughly understanding every company they partner with.

Demo Duck also specializes in several unusual techniques. If your final video should involve claymation, papercraft or puppets, Demo Duck is the right company to contact.

Pricing: $10K+

Great for: Businesses looking for a video production agency specializing in unusual techniques.

8. YumYum Videos

Source: YumYum Videos

Services offered:

• Explainer videos
• Animation
• Tutorials
• Corporate videos
• Product videos

Based in: Buenos Aires

YumYum is one of the smaller video production companies on this list. However, they still have an excellent reputation. They’ve worked across various industries and for companies like Amazon and Huawei.

They still do a significant amount of work for small business clients and state they can turn marketing videos around in record time. (It’s worth keeping in mind that CaaS solutions can deliver digital assets up to 70% faster than traditional video production agencies).

YumYum’s focus is animated explainer videos, so they’re worth looking into if those are the main ingredients in your marketing strategy. They charge more for a fast turnaround, so factor this in when planning your budget.

Pricing: $8K+

Great for: Animation and tutorials on a quick (but possibly pricey) turnaround.

9. Wild / Factory

Source: Wild / Factory

Services offered:

• Commercials
• Corporate videos
• Documentaries
• Music videos

Based in: New York and Los Angeles

Probably the most “Hollywood” entry on the list, Wild / Factory is a commercial video production company focusing on big-budget ads. Their video ads typically showcase a sense of humor and often feature celebs like William Shatner and John C. McGinley.

Their client list includes fashion brands like JCPenney and MAC Cosmetics, and they also produce commercials for TV and music videos.

Their impressive video portfolio makes them a great choice if you want to add a touch of glitz and glamor to your next video campaign. But they might not be the best video production company if you’re looking for animation or documentary-style videos at a price that doesn’t include a Hollywood premium.

Pricing: On request

Great for: Video marketing campaigns that feature humor and/or celebs.

10. Synima

Source: Synima

Services offered:

• Corporate videos
• Educational videos
• Documentary-style videos
• Animation
• Live events

Based in: New York, London, Los Angeles, Amsterdam and Zurich

Synima is a video production agency that focuses on educational content. As such, it offers workshops, e-learning modules, blended learning experiences and educational videos.

As a full-service video production company, they also offer other traditional brand video, commercial and animation services.

They have production teams on the ground in several global locations that can handle live events. Additionally, they can help with the production of podcasts, AR and VR content, and even web development, making them a bit of a jack-of-all-trades.

Synima works with larger companies spanning sectors from healthcare to finance. Their client list includes names like J.P. Morgan and Siemens Healthineers.

Pricing: On request

Great for: Bigger corporates focusing on learning materials and documentary-style content.

11. Thinkmojo

Source: Thinkmojo

Services offered:

• Product videos
• Explainer videos
• Tutorials
• Educational videos
• Onboarding videos

Based in: San Francisco and Montreal

Another video production company with a broad offering, Thinkmojo works with organizations ranging from small business startups to Fortune 500 companies.

Regardless of who they work with, their self-proclaimed mission is to help businesses activate video across their brand. They accomplish this with a unique stylistic approach to video, including colorful animated explainers and quirky live-action videos.

The Thinkmojo portfolio includes SaaS brands like Discord and Slack and more specialized tech outfits like MongoDB and Square. They’re a good fit for companies promoting B2B tech and software offerings.

Pricing: On request

Great for: Smart product and explainer videos with a tech focus and a quirky twist.

12. The Social Shepherd

Source: The Social Shepherd

Services offered:

• Social videos
• Social media strategy
• Talent sourcing

Based in: New York, Miami (USA) and Bath (UK)

As a self-described social agency, The Social Shepherd focuses on getting their clients’ content in front of the right eyeballs on YouTube and social platforms like TikTok, Instagram and Facebook.

As a dedicated social media video production company, they also offer social strategy, influencer marketing and talent sourcing for your video shoot. Although their focus is small-to-medium-sized local companies, they also run campaigns for big brands like EasyJet.

The team at Social Shepherd has extensive experience running social campaigns across different locations and demographics.

Pricing: On request

Great for: Social media video production and strategy across various platforms.

Is Superside the Right Fit for Your Business?

High-quality video content that seamlessly blends with your business and marketing goals is critical to a compelling brand presence. This means choosing a video production partner with the creative, technical and strategic expertise to execute your vision.

If you still have doubts about your in-house capacity and are unsure whether a standard video production company has the resources, agility and experience to bring your project to life, then Superside might be the best fit.

We offer a wide range of video production services thanks to a highly skilled, globally distributed video team. It’s also good to know that we can shoot in almost any location without breaking your creative budget.

Find out for yourself by booking a free demo—no strings attached.

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