UNLOCK AI’S PROMISE & POTENTIAL

The Creative Leader’s Guide to Accelerating AI Adoption

AI’s ability to boost efficiency and creativity is obvious. What’s not so clear is how to make the most of this opportunity. Generic advice isn’t going to cut it. That’s why Superside’s AI leaders came together to share how to integrate AI from a strategic human- and workflow-centric approach.

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AI adoption takes more than tech

Take a short quiz to determine where you currently stand, learn how to empower your team and identify starting points with the lowest risk and highest reward.

Gain a better understanding for evaluating tools and evolving them to meet your needs. You'll also uncover what it means to practice responsible AI and instill best practices that advance and amplify your efforts.

And for visual learners, there are video recaps of each chapter.

Be Inspired

First-hand advice from real AI leaders

We’ve walked and are walking on the path to AI transformation. In 2023, we started with a small team exploring the potential of AI. Since then, we’ve quickly advanced our knowledge and expertise.

Informed by the experience of building a team of 250 AI experts, completing 1,200 AI-powered creative projects and saving our customers 60,000 design hours and $2 million in design costs and counting, this guide is our way of sharing our passion and lessons learned.


Dr. Jan ​Emmanuele
Dr. Jan ​EmmanueleDirector of AI Consulting, Superside
Ines ​Poggio
Ines ​PoggioAI Consulting Senior Manager, Superside
Aki Friedrich
Aki FriedrichDirector of Learning Experience, Superside
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